Apollo gives you a database.
BongoBot gives you a pipeline.
Apollo is great for finding contacts and enriching data. But turning that data into personalized outreach that actually converts? That's still on you. BongoBot handles the entire workflow.
Free forever plan · No credit card required · Set up in minutes
Apollo gives you the data. You still have to do everything with it.
Where Apollo leaves work on your plate
Data without action
Apollo gives you millions of contacts, but you still need to write the emails, build sequences, and figure out which messaging works. It's a database, not an outreach engine.
Templates, not true personalization
Apollo's email tools rely on merge fields and templates. "Hi {firstName}, I noticed {companyName} is in {industry}" isn't personalization — it's mail merge.
Complexity adds up
Between filters, sequences, tasks, scoring, and integrations, Apollo requires significant setup and ongoing management. It's built for sales teams with dedicated ops support.
Apollo vs BongoBot
A side-by-side look at what each tool handles — and what it leaves to you.
No credit card required
What changes with BongoBot
From database to pipeline
Apollo gives you contacts. BongoBot gives you a working outreach pipeline — prospects found, emails written, campaigns optimized, all automatically.
Real personalization, not merge tags
BongoBot reads each prospect's website and references their actual services, clients, and work. Not just "{companyName} is doing great things in {industry}."
Built for small teams, not sales ops
No filters to configure, no sequences to build, no scoring rules to set up. Define your market, BongoBot handles the rest.
Start free. Upgrade when it's working.
100 active prospects and 500 personalized emails — free, forever. No credit card. Your first campaign shows you exactly what works.
Free
Run a real campaign against your market. No time limit, no credit card.
- 100 active prospects
- 500 emails / month
- 1 project
- 1 active campaign
- 5 unique email variants per campaign
- 30-day analytics
- Preview and approve every email before it sends
Pro
Everything runs on autopilot — cold prospects get replaced with fresh ones.
- Sends automatically on your schedule
- Automatic prospect discovery
- 10 unique email variants per campaign
- Full analytics
- 2,000 active prospects
- 7,500 emails / month
- 5 projects
- 10 active campaigns
- Email support
Business
Your entire pipeline on autopilot — cold prospects replaced, results tracked.
- Sends automatically on your schedule
- Automatic prospect discovery
- Full analytics
- 10 unique email variants per campaign
- 10,000 active prospects
- 40,000 emails / month
- Unlimited projects
- Unlimited campaigns
- Priority support
A dedicated BDR costs $4–5K/month. BongoBot Pro is $49.
Cancel anytime. No long-term contracts.
Common questions
Stop managing a database.
Start filling your pipeline.
BongoBot turns your target market into personalized outreach — automatically. No list building, no sequence writing, no manual optimization.