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vs Mailshake

Mailshake gives you the tools.
BongoBot does the work.

Mailshake gives you a clean UI for sending cold emails and making calls. You still need to build lists, write copy, and manually test what converts. BongoBot handles all of that end-to-end.

Free forever plan · No credit card required · Set up in minutes

Mailshake is a capable sales engagement platform — but the outreach still depends on you.

Clean email + phone dialer in one platformGood integrations with CRMs and LinkedInSimple UI that sales reps can learn quickly
The Gap

Where Mailshake leaves work on your plate

You bring the lists

Mailshake has no built-in prospect discovery. You need to source leads from other tools or manual research before you can start a campaign.

Personalization stops at merge tags

Mailshake uses mail merge fields like {firstName} and {companyName}. There is no deeper personalization based on what a prospect actually does.

A/B testing is manual and limited

You can split-test subject lines or body copy, but you decide what to test, run the experiment, and interpret results yourself.

Compare

Mailshake vs BongoBot

A side-by-side look at what each tool handles — and what it leaves to you.

Mailshake
BongoBot
Prospect discovery
None — bring your own lists from LinkedIn, Apollo, or CSV
Automated — scans the web for businesses matching your ICP
Email writing
You write templates with mail merge fields
AI reads each prospect's website and writes unique emails
Personalization depth
First name, company name, custom merge fields
References their services, clients, tech stack, and recent work
A/B testing
Manual split tests — you decide what to test
Up to 10 completely different email angles, auto-optimized
Optimization
You review metrics and adjust campaigns yourself
Weak variants auto-retired, winners get more volume
Phone dialer
Built-in dialer for multi-channel outreach
Email-focused — designed to maximize written outreach results
Time investment
5–10 hours/week: list sourcing, copywriting, testing
Set up once, review dashboard weekly
Starting price
$25/mo (Email Outreach) — sending only, no prospecting
Free forever — 100 active prospects + 500 emails included
Why Switch

What changes with BongoBot

Stop stitching tools together

Mailshake needs a separate tool for finding leads, another for enrichment, and you as the copywriter. BongoBot replaces the whole stack with one automated workflow.

Get real personalization, not merge tags

BongoBot reads each prospect's website and writes emails that reference their actual business. No more "Hi {firstName}, I saw {companyName} is growing."

Let the machine optimize

BongoBot runs up to 10 different angles per campaign and automatically retires underperformers. You get better results every week without running a single A/B test.

Pricing

Start free. Upgrade when it's working.

100 active prospects and 500 personalized emails — free, forever. No credit card. Your first campaign shows you exactly what works.

SPF, DKIM & DMARC built inYour domain stays protectedGDPR compliant

Free

$0forever

Run a real campaign against your market. No time limit, no credit card.

Start free
  • 100 active prospects
  • 500 emails / month
  • 1 project
  • 1 active campaign
  • 5 unique email variants per campaign
  • 30-day analytics
  • Preview and approve every email before it sends
Most popular

Pro

$49/ month

Everything runs on autopilot — cold prospects get replaced with fresh ones.

Get started with Pro
  • Sends automatically on your schedule
  • Automatic prospect discovery
  • 10 unique email variants per campaign
  • Full analytics
  • 2,000 active prospects
  • 7,500 emails / month
  • 5 projects
  • 10 active campaigns
  • Email support

Business

$149/ month

Your entire pipeline on autopilot — cold prospects replaced, results tracked.

Get started with Business
  • Sends automatically on your schedule
  • Automatic prospect discovery
  • Full analytics
  • 10 unique email variants per campaign
  • 10,000 active prospects
  • 40,000 emails / month
  • Unlimited projects
  • Unlimited campaigns
  • Priority support

A dedicated BDR costs $4–5K/month. BongoBot Pro is $49.

Cancel anytime. No long-term contracts.

FAQ

Common questions

Stop assembling a toolchain.
Start closing deals.

BongoBot finds your prospects, writes personalized outreach, and optimizes what works — so you can focus on replies, not setup.

GDPR CompliantNo CC RequiredYour Domain, Your Data