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An SDR costs $4,000/month.
BongoBot costs $1.50 per lead.

A fully loaded SDR spends most of their day on research, email writing, and follow-ups — the exact steps BongoBot automates. Keep your closers. Replace the grunt work.

Try BongoBot freeSee the comparison

Free forever plan · No credit card required · Set up in minutes

An SDR costs $4,000–6,000/month. BongoBot replaces the repetitive parts for $1.50/lead.

Human judgment for complex, high-value accountsRelationship building over multiple touchpointsFlexible — can pivot messaging in real time on calls

Where Outsourced SDRs leaves work on your plate

$4,000–6,000/month fully loaded — before results

Salary, benefits, tools (Apollo, Outreach, LinkedIn Sales Nav), and management overhead add up fast. An SDR costs $50,000–70,000/year before they close a single deal. BongoBot charges $1.50 per lead.

3-month ramp before full productivity

New SDRs need onboarding, ICP training, messaging coaching, and practice reps before they hit quota. BongoBot starts sending personalized outreach within hours of setup.

Turnover resets everything

Average SDR tenure is 14 months. When they leave, their ICP knowledge, messaging insights, and lead relationships walk out with them. BongoBot's optimization history and learnings persist forever.

Outsourced SDRs vs BongoBot

A side-by-side look at what each tool handles — and what it leaves to you.

Outsourced SDRs
BongoBot
Monthly cost
$4,000–6,000/month fully loaded (salary + tools + management)
$1.50 per lead. 25 free leads to start. You set your cap.
Ramp time
2–3 months to full productivity
Hours — describe your ICP and go
Research
Manual — LinkedIn, Apollo, company websites (2–3 hrs/day)
Automated — AI scans the web for matching businesses continuously
Email personalization
Depends on the individual rep's effort and skill
AI reads every company's website — consistent depth at any scale
A/B testing
Informal — reps try different approaches ad hoc
Up to 10 angles compete systematically, losers auto-retired
Knowledge retention
Walks out the door when the rep leaves
Optimization history and learnings persist forever
Scalability
Hire another SDR ($4,000+/month each)
Increase your lead cap — scales instantly
Start with 25 free leads

No credit card required

What changes with BongoBot

Replace the repetitive work, keep the human work

SDRs spend 70% of their time on research, email writing, and follow-ups. BongoBot automates those steps. When leads reply, your team handles the conversation — which is where humans actually add value.

No ramp time, no turnover risk

BongoBot doesn't need onboarding, doesn't take sick days, and doesn't quit after 14 months. Every optimization and learning compounds over time instead of resetting with each new hire.

$1.50/lead vs. $4,000/month

A $300/month BongoBot budget delivers 200 leads from engaged businesses. An SDR at $4,000/month might generate the same pipeline — or might still be ramping. You pay BongoBot for results, not effort.

Start for free

Pay per lead. Not per month.

BongoBot finds businesses, writes personalized emails, and sends them for you. You only pay when someone becomes a lead.

SPF, DKIM & DMARC built inSender reputation managedGDPR compliant

Free

$0forever

25 leads to your site. See real results before you spend a cent.

Start with 25 free leads
  • 25 leads to your site
  • Businesses found and emailed for you
  • Every email written from their website
  • Review every email before it sends
  • Full analytics dashboard
  • No credit card required
Pay as you go

Autopilot

$1.50per lead

Set a monthly cap. BongoBot runs your outreach on autopilot — you only pay for leads that reach your site.

Start with 25 free leads
  • You set your monthly budget cap
  • Unlimited businesses found for you
  • Optional auto-send — skip the review queue
  • Up to 10 email variants per campaign
  • Unlimited projects and campaigns
  • Full analytics with conversion tracking
  • Email support

For context: A typical agency charges $3,000–8,000/mo. A junior SDR costs $4,000–6,000/mo. At $1.50/lead, 200 leads to your site costs $300.

Cancel anytime. No long-term contracts. No credit card to start.

Common questions

Stop paying for SDR hours.
Start paying for leads.

BongoBot automates research, personalized email writing, and self-optimization — the 70% of SDR work that doesn't need a human.

Start with 25 free leads
GDPR CompliantNo CC RequiredYour Domain, Your Data